Digital Marketing for Mobile Enhancement Retailers
In the fitness realm, “time under tension” is a principle where muscles grow stronger the longer they’re put to work. It’s a concept that’s beneficial there but not quite as welcome in the business world. Here’s a brief, true story that brings this to life and offers valuable lessons for any business owner. A Decision… [Read More]
The Colorado Rockies—a place where the air is so fresh, it could sell in bottles, and the views are so stunning, they make your average postcard look like a doodle. I found myself in an upscale ski town that attracts everyone from the humble digital marketer to Olympic skiers who gracefully glide down the slopes,… [Read More]
In recent years, a noticeable shift has occurred in the retail landscape. Customer service, once the cornerstone of the shopping experience, appears to have dwindled to a state of mediocrity or, in some cases, outright neglect. This decline is not just a perception but a reality felt across various industries. With the rise of online… [Read More]
As a small business owner, you’re always looking for ways to improve efficiency and customer satisfaction. One effective strategy is the 80/20 rule, also known as the Pareto Principle. This rule suggests that 80% of your consequences come from 20% of your causes. Adding a slight spin on this we can comfortably state that… [Read More]
In the dynamic world of digital marketing, the numerous decisions that small local businesses face include financial management of social media promotional campaigns. Employing a social media management company for its expertise is wise, but it’s vital to differentiate between paying for management services and promotional spending. Keeping these two expenses completely separate is critical… [Read More]
In today’s data-driven world, businesses are constantly bombarded with metrics and analytics. From website traffic and conversion rates to social media engagement and customer feedback, there’s no shortage of data to analyze and optimize. While it’s important to use data to inform business decisions, it’s also easy to get lost in the weeds of data… [Read More]
Hello, fellow small-business owners! Let’s chat about something that might not be the first thing on your mind, but it’s very important – your business’s domain name. I know you’ve got a lot on your plate, but trust me, understanding the value of your domain name is worth your time. Why Your Domain Name Is… [Read More]
In today’s fast-paced digital world, having a website for your small local business isn’t a luxury; it’s a necessary tool that can significantly impact your success. If you’re a business owner who’s still on the fence about setting up a website, let’s explore why it’s crucial in the current market landscape. It’s Your Online Business… [Read More]
In today’s fast-paced digital world, first impressions matter more than ever. For small business owners, one of the most overlooked aspects of branding and professionalism is the email address. It may seem like a minor detail, but the difference between using a generic email provider and having an email address from your own domain is… [Read More]
