Digital Marketing for Mobile Enhancement Retailers
When I launched my retail store back in 1994, my approach to pricing was flexible, often involving negotiations and haggling with customers. During slow weeks, I would even offer significant discounts just to cover expenses. This strategy continued until a mentor enlightened me with a powerful metaphor: selling at a discount is like eating soup… [Read More]
In recent years, a noticeable shift has occurred in the retail landscape. Customer service, once the cornerstone of the shopping experience, appears to have dwindled to a state of mediocrity or, in some cases, outright neglect. This decline is not just a perception but a reality felt across various industries. With the rise of online… [Read More]
New Year’s Resolutions – that annual tradition where we promise to make significant changes, often finding our determination fizzling out by February. As an entrepreneur, I’ve been through this tantalizing yet unproductive ritual. However, I’ve come to understand that it’s not about fleeting resolutions; it’s about establishing a clear vision, meticulous planning, and unwavering willpower…. [Read More]
As a small business owner, you’re always looking for ways to improve efficiency and customer satisfaction. One effective strategy is the 80/20 rule, also known as the Pareto Principle. This rule suggests that 80% of your consequences come from 20% of your causes. Adding a slight spin on this we can comfortably state that… [Read More]
In the world of business, every decision a company makes can significantly impact its relationship with customers. One such critical decision is how to manage the extra costs associated with credit card transactions. A more strategic approach is to slightly increase overall prices or offer cash discounts. Let’s explore why this is a better strategy… [Read More]
My wife, Marcia, and I were having problems in the bedroom. After nearly 17 years, it was getting old, tired and uncomfortable. We were both losing sleep. Finally, we talked about it and decided to act. We did a good deal of research, and on a late summer morning we hopped in the car and… [Read More]
1sixty8 media Inc. today announced its intent to develop and grow a network of representatives in the United States and Canada. As the premier provider of digital marketing and business services to the mobile enhancement industry, 1sixty8 media is responsible for creating and managing websites that provide a high ROI for their clients. They are… [Read More]
When Dealerscope magazine wanted to interview someone who knows how to market a mobile electronics business on the web, they turned to 1sixty8 media owner Mitch Schaffer. In addition to being the founder of 1sixty8 media, he is also the owner of Mobile Edge, one of the top mobile electronics retailers in the US and the… [Read More]
